Thursday, August 5, 2010

Viva Las Vegas


Wow I think is what best describes our trip to Las Vegas. We were there for our annual Paul Mitchell Signature Gathering. To describe what we experienced with words is really hard. Lets just say there was lots of hair flying around, fun parties, great education and did I mention the back drop, Las Vegas, how could you go wrong. Hairdressers have to be the coolest people on earth to hang with for 4 days, and we got to hang with about 4,000 of them!!
We also were there to celebrate the 30th anniversary of Paul Mitchell the company, which was huge. The whole event was capped off with the launch of Paul Mitchell's newest luxury haircare line Awapuhi Wild Ginger. The line features a Keratriplex Treatment done in the salon that will reduce breakage 80%, improve shine 35%, and prevent color fade 67%!! Keratriplex has 3 unique proteins that repair the hair from the inside out!!
Also there are 7 other products that you can take home for continued maintenance. We are so excited about these products because it is truly going to revolutionize how we treat dry, damaged, and fragile locks. We have been testing the products now going on two weeks and everyone loves them and hair has never felt so good!!
Stay tuned as we prepare our Editors Launch party to introduce the line to the masses!! Until then with passion- Sonny D

1 comment:

  1. I love this line..the fragrance, the repair that it does..I can't wait to have it everyday!

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